Seoul, South Korea. Magazine B, published by Joh & Company, is an ad free publication offering an independent perspective on well balanced brands around the globe. I imagine that this magazine is well known, but to me it's a new discovery. Each thick issue focuses on one brand, reporting in great depth and from many angles. It's really exciting to see such a thorough study of design. And so well designed as a publication.
I chose the "Airbnb" issue as an example, because as a traveler I am literally living on airbnb right now. Here are a few spreads.